About Ei Samay
Ei Samay is the Bengali-language daily of the Times Group, launched in 2012. Designed for modern, urban Bengali readers, it has gained popularity among young professionals and middle-class households in Kolkata. Combines the Times Group brand credibility with sharp local Bengal coverage.
Why Advertise in Ei Samay?
- Times Group brand credibility for Bengali market
- 4 lakh+ urban Bengali readers
- Young, modern, upwardly-mobile audience
- Kolkata urban household focus
- Combined ad packages with Times of India available
- Great fit for tech, lifestyle, and education brands
Ad Categories Available
All Categories
Classified: ₹60/word
Display: ₹100/sq cm
Indicative starting rates. Actual rates depend on edition, day, and ad size.
Rates by Language Edition
Different rates apply for different language editions of Ei Samay:
| Language | Classified Text | Classified Display | Display Ad |
|---|---|---|---|
| Bengali | ₹60/word | ₹100/sq cm | ₹300/sq cm |
Customer's selected ad language during booking determines which row applies. "All Languages" is the fallback rate when no language-specific rate is set.
How to Book an Ad in Ei Samay
- Click the Book Ad button
- Select your category and edition
- Compose your ad — text or upload a design
- Choose publishing date(s) and pay online
- Receive confirmation and printed proof
Tip: Ei Samay Sunday edition reaches young urban Bengali professionals — combine with Times of India for max impact.
